The Fastest Way to Grow Your Online Business
Constant promotion of your business is the key to getting
more ta'rgeted traffic to your website, which leads to more
sales of your product. In order to get highly ta'rgeted
traffic, you must find the right people to expose your
product to. This is called your "target market."
The most obvious thing you think of is to put ads in front
of your target market, right? Well, that's one way to get
traffic. But there are other ways, too.
Writing articles, for example, is a great way to gain new
website visitors. When you write about a subject you're
familiar with, you're an expert in the eyes of your
readers. Establishing this "expert status" helps build
trust. People rarely buy from someone they don't know so
it's important to gain their trust.
Internet users are hungry for information about anything
and everything. (They don't call it the "Information
Highway" for nothing, you know.) No matter what your
product or service may be, there are people looking for it.
First, find ezines related to your subject. Just go to your
favorite search engine and type "ezine directories" in the
search bar. You'll get a whole list to choose from, and
when you visit each directory you'll find many different
categories of ezines. Locate some good ezines that pertain
to your topic.
For instance, if the subject of your article is how to lose
weight without dieting, find ezines specifically about
losing weight. That would be a highly targeted market if
you're selling weight-loss products. But you could also
find ezines related to general health. It would be slightly
less targeted, but still close enough to warrant your time
and effort.
Next, submit your articles to the ezine publishers. Be sure
to address the publishers by name, rather than "Dear
Publisher." If you can't take the time to find out their
name from their website or listing in the ezine directory,
don't blame them if they don't take the time to read or
print your article.
At the end of your articles you're allowed to have a
resource box. You'll want to include your name, along with
the name of your website and/or your product, and don't
forget to include the URL.
The readers will enjoy your expertise. Chances are, they'll
want to know more about you, so they'll click the link and
visit your site. Voila! Tar'geted tr'affic to your site.
But, here's the kicker. They probably won't buy your
product. Not right then, anyway. There could be a number of
reasons for this:
1. They just "met" you, and even though you're an expert in
their eyes, they don't feel they "know" you well enough yet.
2. They don't have the money for your product right now.
3. They're busy and don't have time to explore your site to
see exactly which product fits their needs.
I think you get the idea. For any number of reasons, those
potential customers are going to leave your site within
seconds.
You've got targeted visitors at your website, but they're
not ready to order, so what do you do?
Capture their names and e-mail add'resses!
Offer them a free report about losing weight in exchange
for their contact information. In fact, you can offer them
the very article they just read! That way they can refer
back to it whenever they want to.
You can also offer them a free newsletter, free updates
about new products or anything else you want. Just capture
those names and e-mail add'resses!
You can use a pop-up with your offer and a form for their
information, or you can use a simple form on your web page.
Either way, do whatever you can to encourage them to let
you contact them in the future.
This is where many marketers go wrong. They don't realize
that most of their visitors won't buy on that initial
visit, and they don't capture that precious contact
information.
The visitors *are* interested in what you're selling, they
just might not know it yet. But by establishing yourself as
an expert and capturing names and e-mail add'resses, you're
building a list of potential customers.
The more articles you spread around the 'net, the faster
your list, and your business, will grow, so start writing.
And to help you capture names and email add'resses, we have
a little gift for you - a guide to creating good squeeze
pages plus 2 editable squeeze pages that you can use to
give away free reports. Download them here:
http://www.themaingate.com/downloads/SqueezePages-Guide.zip
There are many ways to get traffic to your website in
addition to article marketing. You'll get results faster
with some than you will with others, and some will give you
short term bursts instead of long term steady flows.
But if you just can't wait to see some results, you should
check out our Quick-Start Social Marketing Kit...
The "old" world wide web is gone, and now an "interactive"
internet has taken over. These social communities can bring
instant traffic to your website and build your list faster
than ever before.
Get your copy now:
http://www.themaingate.com/redirect.php\?id=5
more ta'rgeted traffic to your website, which leads to more
sales of your product. In order to get highly ta'rgeted
traffic, you must find the right people to expose your
product to. This is called your "target market."
The most obvious thing you think of is to put ads in front
of your target market, right? Well, that's one way to get
traffic. But there are other ways, too.
Writing articles, for example, is a great way to gain new
website visitors. When you write about a subject you're
familiar with, you're an expert in the eyes of your
readers. Establishing this "expert status" helps build
trust. People rarely buy from someone they don't know so
it's important to gain their trust.
Internet users are hungry for information about anything
and everything. (They don't call it the "Information
Highway" for nothing, you know.) No matter what your
product or service may be, there are people looking for it.
First, find ezines related to your subject. Just go to your
favorite search engine and type "ezine directories" in the
search bar. You'll get a whole list to choose from, and
when you visit each directory you'll find many different
categories of ezines. Locate some good ezines that pertain
to your topic.
For instance, if the subject of your article is how to lose
weight without dieting, find ezines specifically about
losing weight. That would be a highly targeted market if
you're selling weight-loss products. But you could also
find ezines related to general health. It would be slightly
less targeted, but still close enough to warrant your time
and effort.
Next, submit your articles to the ezine publishers. Be sure
to address the publishers by name, rather than "Dear
Publisher." If you can't take the time to find out their
name from their website or listing in the ezine directory,
don't blame them if they don't take the time to read or
print your article.
At the end of your articles you're allowed to have a
resource box. You'll want to include your name, along with
the name of your website and/or your product, and don't
forget to include the URL.
The readers will enjoy your expertise. Chances are, they'll
want to know more about you, so they'll click the link and
visit your site. Voila! Tar'geted tr'affic to your site.
But, here's the kicker. They probably won't buy your
product. Not right then, anyway. There could be a number of
reasons for this:
1. They just "met" you, and even though you're an expert in
their eyes, they don't feel they "know" you well enough yet.
2. They don't have the money for your product right now.
3. They're busy and don't have time to explore your site to
see exactly which product fits their needs.
I think you get the idea. For any number of reasons, those
potential customers are going to leave your site within
seconds.
You've got targeted visitors at your website, but they're
not ready to order, so what do you do?
Capture their names and e-mail add'resses!
Offer them a free report about losing weight in exchange
for their contact information. In fact, you can offer them
the very article they just read! That way they can refer
back to it whenever they want to.
You can also offer them a free newsletter, free updates
about new products or anything else you want. Just capture
those names and e-mail add'resses!
You can use a pop-up with your offer and a form for their
information, or you can use a simple form on your web page.
Either way, do whatever you can to encourage them to let
you contact them in the future.
This is where many marketers go wrong. They don't realize
that most of their visitors won't buy on that initial
visit, and they don't capture that precious contact
information.
The visitors *are* interested in what you're selling, they
just might not know it yet. But by establishing yourself as
an expert and capturing names and e-mail add'resses, you're
building a list of potential customers.
The more articles you spread around the 'net, the faster
your list, and your business, will grow, so start writing.
And to help you capture names and email add'resses, we have
a little gift for you - a guide to creating good squeeze
pages plus 2 editable squeeze pages that you can use to
give away free reports. Download them here:
http://www.themaingate.com/downloads/SqueezePages-Guide.zip
There are many ways to get traffic to your website in
addition to article marketing. You'll get results faster
with some than you will with others, and some will give you
short term bursts instead of long term steady flows.
But if you just can't wait to see some results, you should
check out our Quick-Start Social Marketing Kit...
The "old" world wide web is gone, and now an "interactive"
internet has taken over. These social communities can bring
instant traffic to your website and build your list faster
than ever before.
Get your copy now:
http://www.themaingate.com/redirect.php\?id=5
<< Home Internet Marketing Strategy